Archive for April, 2008

Social DRM: How Much is Too Much Information?

I have been thinking about the concept of Social DRM for e-books a bit more lately. It’s a model I beleive can work, but I wonder how much is too much information to embed. I think a watermark containing something like “This e-book prepared especially for John Doe (jdoe@jdoe.com)” is perfectly acceptable.
But, does [...]


Shared items for 04/23/08

Four Days; $700,000 Social Networking Works
(tags: social networking)

Tweeting for Companies 101
(tags: twitter marketing pr communication conversation)

Bezos On Innovation
(tags: amazon books business innovation interview bezos jeffbezos)


Bite-Sized Publishing from Burst Fiction

Wiley author L.M. Orchard pointed me to Burst Fiction, an online magazine that serves up bite-sized content with a slant towards sci-fi. At around 1000 characters, these one-shot stories are attracting a growing audience.
Intrigued by this publishing model, I contacted Burst Fiction creator Erik Chevalier, who was kind enough to talk about his work.
So, [...]


The Problem with Book Outlines - Advice for Authors

I was speaking with a potential author on the phone today who was having trouble with the outline portion of his book proposal. Of course, building the book outline is one of the most important elements in writing winning book proposals, so all new authors stress over getting it right the first time.
You probably [...]


Interesting Items I Read on 04/14/08

The value of a brand is in its conversations
(tags: twitter)

Atlantic Monthly Tries Digital, Print Makeover
(tags: magazine digital ebook)

The fine line between connecting with customers and Spam.
(tags: marketing communication spam)

Is Your Community For Sale
(tags: marketing twitter)

What Did We Do Before “Social Media”?
(tags: social media)