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	<title>Comments on: DIY Marketing For Authors</title>
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	<link>http://ckwebb.com/publishing/books-and-writing/diy-marketing-for-authors/</link>
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		<title>By: Chris</title>
		<link>http://ckwebb.com/publishing/books-and-writing/diy-marketing-for-authors/comment-page-1/#comment-495</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Mon, 08 Oct 2007 15:48:59 +0000</pubDate>
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		<description>Ellen, you are absolutely right.  The publishing process should be a partnership where all parties have responsibilities towards and rewards for success.

Very soon I&#039;ll be writing a bit about author platform and the author questionnaire (AQ) you mentioned.</description>
		<content:encoded><![CDATA[<p>Ellen, you are absolutely right.  The publishing process should be a partnership where all parties have responsibilities towards and rewards for success.</p>
<p>Very soon I&#8217;ll be writing a bit about author platform and the author questionnaire (AQ) you mentioned.</p>
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		<title>By: Ellen Gerstein</title>
		<link>http://ckwebb.com/publishing/books-and-writing/diy-marketing-for-authors/comment-page-1/#comment-492</link>
		<dc:creator>Ellen Gerstein</dc:creator>
		<pubDate>Mon, 08 Oct 2007 15:32:47 +0000</pubDate>
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		<description>Great post.  It emphasizes the point that book promotion, when done right, is truly a join effort between the publishing house and the authors.  Each brings something to the table that the other can benefit from.  And each has the ability to do things that the other cannot do.  We have the ability to work with an account to get books into a promotion - not always so easy for an author to do that.  Authors have a unique voice and by speaking in the community, online or otherwise, they bring a certain weight to a discussion that I couldn&#039;t possibily have.  The first authors to complain about book promotion are usually the ones who have done nothing themselves, unfortunately.  My first question when an author starts to make rumblings is have they filled out their author&#039;s questionniare.  If not, what are they waiting for?  I need to know about their contacts, and suggestions for promotion.  If they have, and we haven&#039;t acted on it, then shame on us.  It&#039;s not easy work promoting a book, but if we do it together, and work hard at it, it can pay off for everyone.</description>
		<content:encoded><![CDATA[<p>Great post.  It emphasizes the point that book promotion, when done right, is truly a join effort between the publishing house and the authors.  Each brings something to the table that the other can benefit from.  And each has the ability to do things that the other cannot do.  We have the ability to work with an account to get books into a promotion &#8211; not always so easy for an author to do that.  Authors have a unique voice and by speaking in the community, online or otherwise, they bring a certain weight to a discussion that I couldn&#8217;t possibily have.  The first authors to complain about book promotion are usually the ones who have done nothing themselves, unfortunately.  My first question when an author starts to make rumblings is have they filled out their author&#8217;s questionniare.  If not, what are they waiting for?  I need to know about their contacts, and suggestions for promotion.  If they have, and we haven&#8217;t acted on it, then shame on us.  It&#8217;s not easy work promoting a book, but if we do it together, and work hard at it, it can pay off for everyone.</p>
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		<title>By: cosmosng</title>
		<link>http://ckwebb.com/publishing/books-and-writing/diy-marketing-for-authors/comment-page-1/#comment-487</link>
		<dc:creator>cosmosng</dc:creator>
		<pubDate>Sat, 06 Oct 2007 02:07:17 +0000</pubDate>
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		<description>I like reading it.</description>
		<content:encoded><![CDATA[<p>I like reading it.</p>
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