Comments on: No Starch Tries No Cost with Free Apple e-books via Bittorrent http://ckwebb.com/publishing/no-starch-tries-no-cost-with-free-apple-e-books-via-bittorrent/ Mon, 21 May 2012 20:37:28 -0400 http://wordpress.org/?v=2.8.6 hourly 1 By: elrana http://ckwebb.com/publishing/no-starch-tries-no-cost-with-free-apple-e-books-via-bittorrent/comment-page-1/#comment-3154 elrana Fri, 11 Apr 2008 01:03:02 +0000 http://ckwebb.com/publishing/no-starch-tries-no-cost-with-free-apple-e-books-via-bittorrent/#comment-3154 does it cost anything at all? if not, would I be able to email it down to get it published? does it cost anything at all?
if not, would I be able to email it down to get it published?

]]> By: david valade http://ckwebb.com/publishing/no-starch-tries-no-cost-with-free-apple-e-books-via-bittorrent/comment-page-1/#comment-2690 david valade Mon, 24 Mar 2008 14:20:55 +0000 http://ckwebb.com/publishing/no-starch-tries-no-cost-with-free-apple-e-books-via-bittorrent/#comment-2690 It seems that free content is an anathema to publishers, however if one shifts focus from an author-centric to user-centric approach for product forms, Chris Anderson's recent ruminations on 'Free Content' may take on a new relevance for publishing business models. I have purchased print-based forms after receiving the content for free online. Perhaps interestingly one published by Wiley. David Meerman Scott's The New Rules of Marketing & PR. I met David in 2005 and downloaded his PDF which then progressed into the book published in 2007. I followed the journey on David's blog. I also acquired Chris Anderson's book The Long Tail after reading the various pieces online. The interesting thing here is I received a copy of it "Free" during the tour of on-demand-book's Espresso Book Machine. If the delivery of one product form is the end game than digital rights management must play a large role. If we could look to the "life-time value" of the customer alongside of the "life-time value" of the back-list perhaps the shift is within grasp? It seems that free content is an anathema to publishers, however if one shifts focus from an author-centric to user-centric approach for product forms, Chris Anderson’s recent ruminations on ‘Free Content’ may take on a new relevance for publishing business models.

I have purchased print-based forms after receiving the content for free online. Perhaps interestingly one published by Wiley. David Meerman Scott’s The New Rules of Marketing & PR. I met David in 2005 and downloaded his PDF which then progressed into the book published in 2007. I followed the journey on David’s blog.

I also acquired Chris Anderson’s book The Long Tail after reading the various pieces online. The interesting thing here is I received a copy of it “Free” during the tour of on-demand-book’s Espresso Book Machine.

If the delivery of one product form is the end game than digital rights management must play a large role. If we could look to the “life-time value” of the customer alongside of the “life-time value” of the back-list perhaps the shift is within grasp?

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