When I started my career in technology publishing nearly a decade ago as an Acquisitions Editor, one of the mantras I was taught very early on was to “be of the community.” In order to find the right authors, the right topics and publish the right books you needed to be of the community. Back then, that meant you needed to go to all the tech conferences, read all the tech magazines, subscribe to all the tech newsletters, spend a lot of time in the tech newsgroups and so on.
Today, being of the community means much more. It’s no longer just being a bystander and listening to the conversations being had by the tech industry. Today it is about being a part of the conversation. It’s about being the community.
How have you changed the way you connect to your industry or community?
Twitter Updates
October 29th, 2007
Social Networks and Media