Chris Webb

Buy a Book For Christmas

I only recently discovered the cleverly written publishing blog of the mysterious “Moonrat“, an anonymous editor at an unrevealed publishing house. In a recent post, Moonrat (ok, so I feel silly typing that) discusses what went wrong with the publishing industry in October, 2008 -  lamenting the returns issues we publisher face, and offers a suggestion [...]

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Promoting Your Book – The Power of Just One Recommendation

We always hope for positive reviews of our books, but there is a rare and magical event that only occurs every once in a while. It is the ability of a single review or recommendation to propel a book to bestseller status. Case in point: Charles Petzold’s most recent book, The Annontated Turing which as [...]

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The Problem with Book Outlines – Advice for Authors

I was speaking with a potential author on the phone today who was having trouble with the outline portion of his book proposal. Of course, building the book outline is one of the most important elements in writing winning book proposals, so all new authors stress over getting it right the first time. You probably [...]

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