Chris Webb's Publishing Blog » code http://ckwebb.com Thu, 18 Mar 2010 15:40:04 +0000 http://wordpress.org/?v=2.8.6 en hourly 1 The Changing Publishing Landscape – Introducing Wrox Blox http://ckwebb.com/publishing/the-changing-publishing-landscape-introducing-wrox-blox/ http://ckwebb.com/publishing/the-changing-publishing-landscape-introducing-wrox-blox/#comments Mon, 08 Oct 2007 19:28:56 +0000 Chris http://ckwebb.com/publishing/the-changing-publishing-landscape-introducing-wrox-blox/ I often write about the changes in publishing caused by disruptive technologies and the need for publishers to make their own changes in order to stay relevant. Today we have launched Wrox Blox, a new product for programmers that hopefully will strike a chord with a market that often looks to the web for fast, bite-sized content.

So, what are Wrox Blox?

  • DRM-free
  • PDF format
  • Bite-sized (generally 20-40 pages)
  • Faster to market than traditional books
  • Introductory priced at only $3.99 US

The initial roll out consists of 4 titles, with many more in the works to be available shortly. Beginning today you can purchase and instantly download:

  • iPhone and iPod touch Programming : Handling Touch Interactions and Events for Mobile Safari
  • Silverlight 1.0 Animation
  • Leveraging LINQ in ASP.NET 3.5 Projects
  • Building a Photo Gallery with Adobe AIR

Hopefully we have responded to customer needs with a great new product. What do you think? Is this type of publishing the right direction? How can we improve Wrox Blox?

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