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Posts Tagged with "indigo"

Saving the Canadian Book Market

Thursday, July 24, 2008

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Over on the Index//mb blog, Mark says Indigo should stop arranging deck chairs and save books sales. In the past, an improved store experience was an excellent proxy for improving the customer experience. But not so much anymore. Being a good retailer these days has more to do with relevance than it does with ambiance. Being [...]

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