Chris Webb

Twitter Users Missing the Point with Automated Follow Responses

Like many of you, I use Twitter. (@chriswebb) I use it for a variety of reasons, both personal and professional but have always thought of it as a very ‘personal’ tool. By that I mean it’s an ecosystem of *people* that despite the distance and in some cases, anonymity, relate to each other. It is [...]

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Looking for Elvis – A Creative Book Trailer

My Colleagues at Capstone have recently released a book trailer for their upcoming book, Dear Celebrity. I know you have seen book trailers before but this one has a bit of a twist – not only is it kooky, kitsch and creative, but it also serves as a contest in which viewers can win [...]

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Promoting Your Book – The Power of Just One Recommendation

We always hope for positive reviews of our books, but there is a rare and magical event that only occurs every once in a while. It is the ability of a single review or recommendation to propel a book to bestseller status. Case in point: Charles Petzold’s most recent book, The Annontated Turing which as [...]

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