Chris Webb's Publishing Blog » personal branding http://ckwebb.com Tue, 05 Apr 2011 03:06:05 +0000 http://wordpress.org/?v=2.8.6 en hourly 1 How Book Authors Can Promote Their Work with Social Media http://ckwebb.com/social-networks-and-media/how-book-authors-can-promote-their-work-with-social-media/ http://ckwebb.com/social-networks-and-media/how-book-authors-can-promote-their-work-with-social-media/#comments Mon, 16 Jun 2008 17:26:30 +0000 Chris http://ckwebb.com/?p=294 As I have written before, publishers are increasingly leveraging their authors’ own personal platform to market their books. With more than 400,000 books published each year, it is harder to make an impact without a platform strategy.

Authors can learn a lot from the personal branding and social media marketing advice of Chris Brogan who recently offered 100 Personal Branding Tactics Using Social Media. Of course, Chris is not speaking about books in particular, but that’s the beauty of his advice – it can be applied to many different situations where your personal brand and growing online network can make a difference.

I’ve written quite a bit on the subject here as well, but with a focus on book publishing. Check out the following and the Related Posts links for some of my thoughts on how book authors can promote their work with social media.

(Image credit: emdot)

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