Chris Webb

Twitter is a Conversation Ecosystem

Readers of this blog know that I am part of a small group who are trying to push the edges of our company and are working on some social application experiments. Twitter is one of those experiments, and I keep a personal stream as well as one for our Wrox imprint. An early adopter of [...]

Continue reading...

Marketing Your Book is a Game

Well, at least Mike Moran thinks so. Take a look at this clever marketing tool Mike created to promote his new book Do It Wrong Quickly: How the Web Changes the Old Marketing Rules. The book looks really interesting. Its approach is one that many companies will struggle with – do things quickly, [...]

Continue reading...

Ants and Grasshoppers: Honest Advice for Authors

Author JA Konrath reminds us of the parable of the Ant and the Grasshopper in his very straightforward and honest advice for authors. If your blog is only relevant to a few close friends, and your website is only a big advertisement for your writing, why should strangers bother visiting either, let alone link [...]

Continue reading...