Chris Webb

John Wiley & Sons 10-Q Released

My publisher, John Wiley & Sons, released its 10-Q today. Revenue for the first quarter of fiscal year 2008 of $388.6 million increased 48% from $263.4 million in the prior year’s first quarter, or 46% excluding the favorable impact of foreign exchange. Blackwell Publishing Ltd. (”Blackwell”), which was acquired on February 2, 2007, [...]

Continue reading...

Insights on blog marketing for book publishers, social networking, e-newsletters and more

Book Business Extra has an interesting interview with staff from Christian publisher Baker Publishing Group who discuss some of their online and social network marketing tactics. No big surprises in their strategy, but clearly they understand blogging, social networking and the changing landscape. Of note is their effectiveness in hitting a targeted market well. Also, in [...]

Continue reading...

Wiley’s Blackwell Becomes World’s First CarbonNeutral Publisher

Blackwell, acquired by John Wiley & Sons in February has become the world’s first CarbonNeutral publisher. In order to neutralize the unavoidable CO2 produced by Blackwell Publishing’s activities we are supporting a range of Offset Projects managed by The CarbonNeutral Company. These include renewable energy, energy efficiency and forestry projects that will contribute [...]

Continue reading...