Chris Webb

Twitter Users Missing the Point with Automated Follow Responses

Like many of you, I use Twitter. (@chriswebb) I use it for a variety of reasons, both personal and professional but have always thought of it as a very ‘personal’ tool. By that I mean it’s an ecosystem of *people* that despite the distance and in some cases, anonymity, relate to each other. It is [...]

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How Book Authors Can Promote Their Work with Social Media

As I have written before, publishers are increasingly leveraging their authors’ own personal platform to market their books. With more than 400,000 books published each year, it is harder to make an impact without a platform strategy. Authors can learn a lot from the personal branding and social media marketing advice of Chris Brogan who [...]

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Why Word of Mouth Matters

I have held this in for too long, and it is time that I finally admit it to myself, and to you. I am a Vayniac. Seriously, Wine TV is great, but trust me – the real gold is on Gary Vaynerchuk’s blog. If you don’t already read it, start. I have found that Gary’s [...]

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