Chris Webb

Social Media Tools For Publishing Professionals

Today I had the opportunity to give a crash course in social media to a group of publishing colleagues at Wiley’s European headquarters. The talk was only an hour, so we covered a lot of ground quickly with hopes that everyone could pick up at least one tool they could put to use right away. [...]

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Interesting Twitter Strategy from Chelsea Green Publishers

I witnessed an interesting use of Twitter today by  Chelsea Green Publishers who promoted their website and books with a very simple contest. The premise was very straight forward – tweet about a book from their website that you would like to read. The 10th person to tweet a book wins the book tweeted. Free book, [...]

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Twitter Users Missing the Point with Automated Follow Responses

Like many of you, I use Twitter. (@chriswebb) I use it for a variety of reasons, both personal and professional but have always thought of it as a very ‘personal’ tool. By that I mean it’s an ecosystem of *people* that despite the distance and in some cases, anonymity, relate to each other. It is [...]

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