Book Marketing for Authors: The Author Questionnaire

One of the global complaints I hear about the Publishing industry revolves around book marketing - or the perceived lack of it. This issue deserves a post of it’s own and this one is not it.
There also seems to be a general consensus that publishers want to shut authors out of the marketing process, [...]


DIY Marketing For Authors

This past week I connected via Twitter with publishing and social media consultants Jon Reed and Suzanne Ashley. Their Publishing Talk blog is right up my alley and I recommend it for anyone involved in publishing - authors and publishers alike.
A recent post discusses authors using socia applications to promote their books [...]


5 Ways To Get Me to Quickly Reject Your Book Proposal

I review a lot of proposals - some I have requested and some I haven’t. I am fine with receiving unsolicited proposals - every so often you do get something amazing you weren’t expecting. Part of my job is helping authors develop proposals and outlines until they are worthy of consideration for publication. [...]


Ants and Grasshoppers: Honest Advice for Authors

Author JA Konrath reminds us of the parable of the Ant and the Grasshopper in his very straightforward and honest advice for authors.
If your blog is only relevant to a few close friends, and your website is only a big advertisement for your writing, why should strangers bother visiting either, let alone link [...]


From Blogs to Books - Questions from BlogHer

Marketing Director Ellen Gerstein attended the Blog to Book and Back Again session at the recent BlogHer conference and asked me to share my thoughts on some of the questions raised there.
1. Can blog content be put right into a book? Should it?
I’m probably going to answer this one the long way around. With [...]