Chris Webb

Can Brands Be Social? Shel Israel says “No.”

Wiley author Shel Israel has started an interesting conversation with Jeremiah Owyang about wither or not “brands” can be social.  Jeremiah asked if brands should build their own networks, or use existing social nets.  Shel says brands can not be social, only people can.  I’m not so sure I completely agree – yet. As I have [...]

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And For Our Next Trick – Introducing Wrox’s ASP3Wiki

Recently we launched Wrox Blox, our bite-sized e-content products for programmers.  Today we continue with new e-content initiatives and have announced our partnership with Near-Time to produce a new line of wiki-based products. The first of these new products is ASP3Wiki, and is best summarized by this post on Jim Mintel’s blog. Wrox’s ASP3Wiki is the complete [...]

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The Changing Publishing Landscape – Introducing Wrox Blox

I often write about the changes in publishing caused by disruptive technologies and the need for publishers to make their own changes in order to stay relevant. Today we have launched Wrox Blox, a new product for programmers that hopefully will strike a chord with a market that often looks to the web for [...]

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